Gabe Battista and John Anderson Appointed to JumpTV’s Board of Directors

Battista and Anderson Further Expand Board’s Global Internet, Telecommunications and Financial Expertise

TORONTO – April 2, 2008 – JumpTV Inc. ("JumpTV" or the "Company") (TSX: JTV) (AIM: JTV), a leader in broadcasting international television and sports over the Internet, today announced the appointments of Gabe Battista and John Anderson to the Company’s board of directors.

Gabriel A. Battista, 63, has been an active player in the telecommunications world for the past four decades. Most recently, Mr. Battista retired from his role as chairman of the board of Talk America, where he previously served as chief executive officer and led the effort to consider new strategic options for the company resulting in the sale of Talk America to Cavalier Telephone, LLC., in 2006 for US$251 million. Mr. Battista also previously served as chief executive officer of Network Solutions Inc. which, under his leadership, became a public company on the NASDAQ in September 1997. Prior to this, Mr. Battista was chief executive officer, president and chief operating officer of Cable & Wireless, Inc., Vienna, Virginia. Additionally, Mr. Battista has held management positions at US Sprint, GTE Telenet and The General Electric Company.

Today, Mr. Battista serves as a member of the board of trustees of Capitol College and of the American University in Rome. Additionally he is currently a director of TEOCO (The Employee Owned Company), Sentrillion, Inc., and Network Alliance, Inc as well as a limited partner of Emerald Investment, NEA and Valhalla II. Mr. Battista has, in the previous five years, been a director of Talk America, Inc., OTG Software, INC., SCT Corp, and VIA.Net. Mr. Battista has also served on JumpTV’s advisory board since September 2006.

John R. Anderson, 62, has nearly 30 years of financial and corporate governance experience including 14 years as a partner at Ernst & Young from 1979 to 1993. It is the intention of the board to appoint Mr. Anderson as chair of the Company's audit committee.

Mr. Anderson is currently the chief financial officer of each of Impax Energy Services Income Trust, Tailwind Financial Inc., which went public in the United States in April 2007 raising US$100 million; and LBBP Inc. Mr. Anderson has also held a senior advisory position at MDS Capital Corp, a division of MDS Inc., from 1998 to 2000. Mr. Anderson currently serves as a director of Roots Canada Ltd., chairman of the board of governors of Ridley College, and director and chair of the audit committee, Canadian Medical Discoveries Fund Inc.

"Mr. Battista’s strategic vision, expertise and marked longstanding success in the telecommunications and Internet spaces along with Mr. Anderson’s enormous depth and scope of expertise in finance and accounting will serve to amplify the Board’s already considerable strengths in those areas," said Jordan Banks, chief executive officer of JumpTV. "We're extremely excited to have them join us as we continue to execute our strategic focus toward high-value sports and Hispanic broadcast content."

In parallel with these new appointments, M. Lorne Abony and Mr. Gary Slaight will be stepping down from the board effective immediately.

“On behalf of all JumpTV shareholders I would to take this opportunity to thank Lorne and Gary for their service to the Company", said G. Scott Paterson, executive chairman of JumpTV.

The appointments to the board of directors are subject to the approval of the Toronto Stock Exchange. Following approval of these appointments, Mr. Battista and Mr. Anderson will each receive 100,000 Stock Appreciation Rights of the Company, at an exercise price of US$0.64 per Stock Appreciation Right, vesting monthly over a period of four years in accordance with JumpTV’s Stock Appreciation Rights Plan. Mr. Battista and Mr. Anderson additionally hold 65,000 and 15,000 common shares of the Company, respectively, personally or through related parties.

With the new additions, JumpTV’s Board of Directors consists of:

• John Anderson, chairman of the board of governors, Ridley College
• Mark Amin, vice chairman, Lions Gate Entertainment
• Jordan Banks, chief executive officer, JumpTV
• Gabe Battista, retired telecom executive
• Curt Marvis, chief executive officer, CinemaNow
• James M. McNamara, chairman, Pananmax Films
• G. Scott Paterson, executive chairman, JumpTV

About JumpTV
JumpTV (www.jumptv.com), (TSX/AIM: JTV), is a world leading broadcaster of sports and international television over the Internet. JumpTV streams over 10,000 live sports events per year in partnership with over 175 sports properties and also streams over 250 television channels from 70+ countries around the world. JumpTV delivers its users full-screen sports, news and entertainment content on a real-time basis to all corners of the globe via ordinary Internet connections on their home computers and laptops.

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JUMPTV PR/IR CONTACTS:
North America:

Jennifer Barron
Director of Communications
JumpTV Inc.
T: 1.647.426.1243
jbarron@jumptv.com

Lewis Goldberg
KCSA Strategic Communications
T: 1.212.896.1216

UK:

Nominated Adviser
Neil Johnson
Canaccord Adams Limited
+44 207 050 6500